British Columbia · Human-led, AI-assisted
Automate what should scale.Humanize what should matter.
Systems behind the scenes. Moments in the spotlight.
Most businesses are not stuck because they are not trying. They are stuck because they are optimizing one half of the job while the other half falls apart. We handle both: the human work (ideas, taste, events, real conversations) and the technical work (automation, AI tools, lead routing, clean data). You get fewer tabs, faster follow-up, and events people remember.
Brand, websites, campaigns, events and the systems behind them, for BC businesses.
What the name means
Methods & Moments
Methods
The plans, systems, tools and processes that make marketing work, the work customers do not see, but that decides whether they find you, hear from you and buy.
Moments
The interactions people notice and remember, the sentence they understand, the follow-up that still sounds like a person, the experience that makes them want to come back.
Automate what should scale. Humanize what should matter.
The duality is the point. We do not choose between technology and people. We decide where each creates the most value and connect them into one experience, so repeat work runs faster while judgment, taste and trust stay with people.
Where to start
Different situations need different first steps. Pick the one that sounds like you.
A development, a venue or an event that needs people to show up. We handle positioning, campaign and follow-up as one system.
So opening day arrives with a crowd, not a prayer.
The work is strong but the marketing is scattered across too many hands, and somehow you are the one holding it together. We bring it under one roof and make it run itself.
So you get one plan, one team and your evenings back.
You know something is not working but not exactly what. We start with an honest diagnosis before anyone spends on design.
So the first dollar goes to the real problem.
Before you send
You do not need a brief, a budget spreadsheet or a finished idea. The most useful messages are short and specific: what you sell, who you want more of, and the part that is not working. Everything else we can figure out together.
If you know what you need
Name the project, brand, website, event, follow-up system, and your timing. We reply with a starting price, a timeline and what we would need from you.
If you are not sure yet
Describe the frustration instead of the solution. We will tell you which service fits, and when the honest answer is that nothing does yet.
If you have a hard date
Say the date in the first line. We build timelines backwards from it and tell you straight away whether it is realistic at a sensible cost.
Prices, timelines and what each package includes are published on the pricing page, so you can check the range before you write to us. Nothing sent here goes into an automated drip sequence, and we do not sell or share your details.
What we take off your plate
Think, create, connect, automate. Some of it needs a person. Some of it should never need a person again. The real work is telling them apart, so your time goes to the parts only you can do.
Everything feels urgent because nothing has been ranked. We work out what is actually costing you money, what you can safely ignore, and what order makes sense, so the next dollar goes to the real problem, not the loudest one.
Buyers do not scroll past bad brands. They scroll past forgettable ones. Your look, your words and the moments people walk into are built to be chosen, so the phone starts ringing for the right reasons.
Enquiries land in three inboxes and die there. We build the quiet machine behind you, tracking, routing, follow-up, so every person who reaches out hears back fast, and it still sounds like a person wrote it.
Hype sells tools. It does not sell your work. We automate the repeat work and keep people on the judgment calls, so you save real hours and never sound like a robot.
Who this is for
Six situations, each with its own page. Pick the one that matches what is happening right now and you will see the trigger, the decision and what the work involves, written for that job rather than for everyone.
What they share is a deadline that matters and no spare person to hold it. That is the job we take.
- Developers with a sales date and no marketing department
- Trades and construction owners whose reputation lives in one phone
- Property operators rebuilding the same work for every site
- Venues and events where the campaign and the visit are made apart
- Public sector teams working inside procurement and accessibility rules
- Associations and firms inheriting twenty years of systems
Most teams do one half well. Strong creative, weak systems, or strong systems, no taste. The hard part is not choosing a side. It is knowing where each one stops.
We do both. From an in-person event to an automated follow-up that runs overnight, one team, one plan, one person to call. So nothing gets lost between the idea and the tools that deliver it.
How it starts
Four steps, no surprises.
The same sequence for every client, so you always know what the next step costs and what you get from it.
01
Free 15-minute Fit Check
A free 15-minute conversation that confirms fit, timing, general budget and the most appropriate starting point.
02
Paid Business and Marketing Diagnostic
$1,990 CAD before tax. Fixed scope, completed within two weeks.
03
Written recommendation, scope and price
You receive the diagnosis, ranked priorities and a recommended next scope with pricing before anything is built.
04
Focused project, larger build or ongoing engagement
You choose the path that fits the recommendation, your timing and your budget.
Methods & Moments
An agency and delivery team. Strategy plus implementation: brand, websites, campaigns, systems, automation and experiences, built and run by our team rather than handed to you as advice.
RDCD
Rachael DePatie's separate advisory practice: consulting, training, workshops and education. If you want to build the capability in-house, that is the right door. Visit RDCD.
Why it works
A good system can send the email in a second. Caring about the person on the other end is still the job, and the part worth keeping. The question is not whether to automate. It is what you stop automating before it starts to show.
Let's find what is actually in the way.
One conversation is usually enough to separate the urgent noise from the real problem. No deck, no pitch, you decide for yourself what to do with the answer.